What's your Backstory?

Embracing and sharing your backstory has many benefits other than brand awareness;

• It can help connect you to your purpose and vision.
• Celebrate your strengths by remembering how you got from there to here.
• Reinforces your core values and what differentiates you in the marketplace.
• Builds brand loyalty and gives customers a story to tell.
• Helps you to stay motivated and continue to do work you’re proud of.

In filmmaking, the backstory is just as important as it is in marketing or business. A well-developed backstory, has become an essential tool for creating compelling narratives and engaging audiences. But how do you achieve authenticity, a compelling story and emotional resonance through a simple sit down interview. This short promo will explain some of the key points of our approach.

Telling your Backstory helps convey well-rounded, believable business owners and founders. It explains their motivations, fears, and desires, making them more relatable to the audience. A film's central conflict often stems from the characters' pasts. Backstory can add depth and intrigue to the plot, making the stakes feel higher and your journey more relatable.

While the backstory can be revealed through interviews, we can also use cutaways, flashbacks to old photos and media to visually depict a character's past

Overall, a strong backstory can elevate your companys brand. We’ve developed a consisent and effective way for you to to convey all these things and more in a short interview based film. Some examples are below in different formats but all telling a compelling and authentic story.

© 2022 Daylight Moving Image Ltd